Sunday, August 7, 2011

Twitter Analytics

Analysing Twitter posts is growing field and its refreshing to see Datasift as a UK based company as one of the leaders. Datasift provides a service and API to data mine, in real time, Twitter posts for content, sentiment and geo-location, or as they described themselves "a real-time social-data mining platform". The advantage of using Datasift is the convenience of their API and their agreement with Twitter for a full speed, unrestricted live Twitter feed or "fire hose" as it's dubbed. So it was good to see that Datasift have recently secured another $6m of venture capital to aid sales and marketing. Proof that Internet start ups are possible in the UK.

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